TikTok for confectionery: dilution can prevent registration in Korea
Korean Patent Court case 2025Heo10379 explains why different goods and later commercial success did not overcome the reputation and distinctiveness of TikTok.
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Can Fear of a Trade Mark Dispute Justify Non-Use?
Korean Supreme Court decision 2024후10504 separates an intention to launch from actual use and objective obstacles beyond the owner’s control.
Read articleAn App Name: A Mark for Software or for the Service It Delivers?
The 010PAY decision, 2025허10405, considers actual transactions, revenue and the proper subject of Korean trade mark scope proceedings.
Read articleModel Numbers on Compatible Refills: When Is a Sign Used as a Trade Mark?
Korean Patent Court decision 2025허10434 examines the role of ‘250 SERIES’ in its packaging and market context.
Read articleNon-Use Trademark Cancellation: Responses Illustrated by Cases
An overview of non-use cancellation proceedings, with a focus on evidence of trademark use and strategies for responding.
Read articleWhy Trademark Applications Are Refused and How to Respond
A trademark application must meet the requirements for registration. One of the first issues to assess is whether the mark is distinctive.
Read articleTrademark Coexistence Consent: Can a Similar Mark Be Registered?
A clearance search may reveal an existing registration that is identical or similar to the mark you intend to use.
Read articleClaiming an Earlier Filing Date Abroad: Priority under the Paris Convention
For businesses taking a brand overseas, the timing of foreign trademark applications after the initial Korean filing is an important strategic decision.
Read articleTrademark Opposition: Filing Periods, Procedure and Responses
What can you do if a similar trademark has been published for opposition after you have already built your brand?
Read articleAccelerated Trademark Examination: Grounds and Supporting Evidence
A trademark is a sign, such as a word, symbol or shape, used to distinguish one business's goods from those of others.
Read articleMissed Trademark Renewal Deadlines: Risks and Available Responses
Trademark registration is not permanent without renewal. Missing a renewal deadline can put brand protection at risk.
Read articleTrademark Transfers: Procedure and Essential Checks
A brand is not just a name or logo; it is an important asset that builds consumer trust and a company's market competitiveness.
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