Analysis of IP practice, AI technology and international protection, alongside news from IPLEX. Explore the articles in English.
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Product design contributes to competitiveness and brand value. A Korean registration may not provide sufficient protection against similar products abroad, where protection systems and examination standards differ...
Read articleA product's appearance often creates the first impression in a new market. Because design influences brand identity and purchasing decisions, businesses need to consider how to protect it.
Read articleJapan has a well-developed design protection system. Korean businesses and designers should consider the requirements for filing with the Japan Patent Office (JPO).
Read articleThe United States is a major, highly competitive consumer market where new products can quickly attract imitations. In sectors such as fashion, appliances, furnishings, household goods and IT accessories, securing design protection early can be commercially important.
Read articleA strong product alone does not ensure success abroad. International expansion requires attention to two key forms of preparation.
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