Trademark Similarity Case: Gyeongju Bread

2009 Heo 4445 Trademark scope confirmation

The wording “Gyeongju bread” combines a well-known geographical name with the generic name of the goods and is not distinctive by itself. The registered device uses a distinctive stylization of a face-pattern roof-end tile combined with traditional cloud motifs. The mark under review instead uses a photograph or realistic depiction of an excavated Gyeongju tile. Their appearances differ markedly. Despite sharing the general concept of a face-pattern roof tile, the marks are sufficiently different overall to avoid confusion as to source.

The mark under review and the registered mark are dissimilar.