# Trademark & Design Protection

We help businesses identify and protect their names, logos and product designs, with filing and portfolio priorities informed by their markets.

Source: https://www.iplexlaw.co.kr/en/expertise/brands-designs

HOME / TECHNOLOGY & INDUSTRY TECHNOLOGY & INDUSTRY Trademark & Design Protection We help businesses identify and protect their names, logos and product designs, with filing and portfolio priorities informed by their markets. Technical and IP considerations 01 / IN DEPTH Brand Names & Logos We assess names, logos and slogans against the relevant goods, services and earlier rights. Current use, launch plans and intended markets guide clearance and filing priorities. Explore this technology ↗ 02 / IN DEPTH Product Designs & Visual Features We assess the visual features that distinguish a product, including its overall appearance and distinctive parts. Product variations, drawing requirements and disclosure history inform the design filing strategy. Explore this technology ↗ 03 / IN DEPTH Brand Portfolio Management We review brand use, ownership, goods and services, renewals and licensing to assess how well the trademark portfolio serves the business. The focus is on meaningful coverage and use, beyond the number of registrations. Explore this technology ↗ Our approach We review the marks, goods and services, product appearance and target markets to develop filing and ongoing rights-management strategies. Related IP services ↗ Patent prosecution ↗ Trademarks & designs Start with your technology Tell us how the technology works, its stage of development and the business objectives the IP strategy should support. Discuss your technology ↗

- https://www.iplexlaw.co.kr/en
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- https://www.iplexlaw.co.kr/en/expertise/brands-designs/product-appearance
- https://www.iplexlaw.co.kr/en/expertise/brands-designs/brand-portfolios
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